Why EasyJacket Is Becoming Kvickr
EasyJacket started with one clear purpose: making cloakroom operations easier for venues and guests. Our first solution replaced physical cloakroom tickets with a digital flow. Since then, the platform has developed well beyond the cloakroom.
Today, venues can use Kvickr for Tickets, Entrance, Cloakroom, Payments, Analytics and Marketing. Each service can be used independently, while together they create one connected system across the guest journey.
A name that reflects what we do today
EasyJacket was closely connected to our first product. As the platform expanded, the name no longer represented the full scope of what we provide.
Kvickr reflects the broader role of the platform: reducing manual coordination, improving guest flow and giving venues greater clarity and control over their operations.
The purpose remains the same, remove operational friction so staff can focus on running the venue and guests can focus on the experience.
One platform, used your way
Not every venue needs the same setup.
Tickets, Entrance, Cloakroom, Analytics and Marketing can all be used independently. Venues can start with the services they need and add others as their requirements change.
When the full platform is connected, Kvickr brings each stage of the guest journey into one continuous operational flow.
From EasyJacket to Kvickr
The change is not a departure from where we started.
Cloakroom remains an important part of the platform. Kvickr simply provides a clearer name for what the company has developed into.
EasyJacket described where we started. Kvickr describes what we do today, and together We Make Gatherings Flow.